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Sergio Cruz

Senior Consultant - EMEA

Having started his career in a well-established software house, Sérgio spent the last 10 years helping start-ups and scale-ups in thecybersecurity and fintech domains expanding their business across multiple geographies, with a greater focus in EMEA. His ability to combine technical and sales skills has been key to the effective implementation of channel sales strategies, in pre-sales and sales activities.  

Sérgio is passionate about technology and experienced in effectively communicate technical concepts and use-cases to technical and non-technical audience. 

Sérgio loves building relationships with customers and partners and acknowledges how instrumental United Channels can be in the business expansion for any technology company. 


Sergio Cruz
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