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Blog: Business Expansion & More
Our mission is to help small to medium businesses expand their business internationally. Knowing that we played a role in securing the first deal of a company in a foreign market is incredibly rewarding. On this blog page, we'll be sharing some of our tips and insights about our method of business expansion - we hope our articles help to demystify internationalization and inspire you to take your product to new markets.
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Direct or Indirect Sales: what is right for your business?
Direct or indirect sales? If you're not sure, read more here. We've listed the main advantages and disadvantages of both business models.
United Channels Consulting
Jun 14, 20224 min read


8 types of partners you can recruit to expand your business
Partners are crucial to the expansion of your business. Read more about the 8 types of partnerships you should consider setting up.
United Channels Consulting
May 10, 20225 min read


How To Build a Sustainable and Engaged Network of Partners - 5 Best Practices
United Channels has over 20 years of experience building partnerships. Read about our 5 best practices to keep an active network of partners
United Channels Consulting
Mar 10, 20222 min read


3 Reasons Why International Business Expansion Should Be a Priority for Small Business
If you're a small business and have an innovative tech solution, 2022 is the year for international expansion. Read why in our blog
United Channels Consulting
Mar 10, 20222 min read


READY, SET, GO – The 7 Steps for International Business Expansion
June 2021 Author: João Esteves, Founder & CEO of United Channels Consulting There is no better reward than knowing that it was thanks to our know-how, experience, advisory (and hard work!) that a particular tech vendor was able to: Streamline and adapt their message to the market. Recruit the needed channels to support their internationalisation. Expand to a new geographical location. Get to their ‘ideal’ target clients. And ultimately achieve their strategic and financial bu
United Channels Consulting
Jan 17, 20224 min read


4 Tips to Effectively Communicate Your Product to International Audiences
April 2021 Author: Catarina Esteves, Associate Director UK & EMEA We know you have a great product, but if you are not communicating your messaging correctly and addressing the right audiences, then that’s all you’re going to have - a great product. What we mean to say is, when it comes to expanding your business (or starting any business for that matter) the way you communicate your product is as important as the features and tech it boasts. So to help along in your expansio
United Channels Consulting
Jan 17, 20224 min read


4 Reasons You Should Expand Your Business in Iberia
March 2021 Author: João Esteves, Founder & CEO of United Channels Consulting If you’re start-up or a company wanting to grow, have you considered expanding your business globally? In our previous blog post we’ve covered why an international growth strategy is so important for your business and why you should consider the Middle East. But the Middle East is not your only option. In fact, when starting to expand to other countries, we recommend you be strategic, choosing your n
United Channels Consulting
Jan 17, 20224 min read


“DAVOS IN THE DESERT" - Why Should You Expand Your Business in the Middle East
January 2021 Author: Syed Almas Azam Every company, right from its inception, dreams of expanding one day, and going global. One of the defining factors in every successful company’s DNA is having a year-on-year growth plan. And the responsibility of this, goes to its leader. Business Expansion could be done in two ways: Scale Up Scale Out Scale Up vs Scale Out: What’s the difference? Scale Up – Adding more resources in parallel to spread out the workload Scale Out – Expandin
United Channels Consulting
Jan 17, 20222 min read


Channels Are Everything
November 2020 Channels are everything. In today’s ‘unprecedented’ times, it has never been more important to have the right channel of partners on board. Having a channel network of partners means having the ‘multiplier’ effect of entities and people who are not only an extension of our product/service commercial, marketing and technical support teams, but also someone that adds real value to our solution, incorporating their own value proposition into our offer. A channel ne
United Channels Consulting
Jan 17, 20222 min read
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